Design Thinking for Innovation


We must design for the way people behave, not for how we would wish them to behave.

Donald A. Norman, Director of The Design Lab, University of California. 

Graphic Design Courses

What is Design Thinking?

All businesses and organisations will inevitably encounter challenges at some stage in their expansion. Design thinking is all about developing and applying design solutions that simplify a company’s problems and help projects move beyond their limitations. 

Instead of fixating on obstacles, a design thinker will prioritise tangible outcomes, using innovative design ideas and processes to create and implement strategic improvements.

Why study Design Thinking?

Don’t be fooled by the words – you don’t need to be a designer or involved in design-based industries to benefit from design thinking. It can be used to effectively problem-solve in a range of roles and projects. 

Companies that excel with design innovation report nearly twice the stakeholder returns as industry peers, which means people who can think up and carry out design solutions are in high demand. 

Academy Xi Design Thinking for Innovation courses are built to give you the creative mindset, strategic processes and practical tools needed to successfully implement your own design improvements and make progress with your career and business project. 


Organisations that regularly follow design thinking initiatives enjoy 50% more revenue


Less than 10% of organisations believe they have reached their design innovation potential


of Australian IT budgets will be focused on innovation by 2024


Current roles with a remit of design thinking in Australia

Explore our Design Thinking course

All our Design Thinking for Innovation courses are delivered online and completed part-time, so you’ll be able to balance your learning with work and life commitments.  

Are you after a practical course to complement your existing skill set? Our Design Thinking for Innovation Elevate courses will expand your expertise in a social and supported environment.

Earn a digital credential

We partner with Credly to deliver digital credentials for our graduates. Digital credentials are a graphical representation of your skills, combined with a description of the knowledge and activities it took to earn them. 

Digital badges can be used in email signatures or digital resumes, and on social media sites such as LinkedIn, Facebook and Twitter. 

For more info, click here.

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