Customer Experience (CX) skills are in high-demand, with brands looking to stand apart and create greater customer lifetime value (CLV) through exceptional experiences.
Skills you'll gain in this course:
In this course you will gain a broad understanding of CX, including foundational CX theory, where CX fits in an organisation, and how best to approach influencing others to adopt a CX mindset. You will also graduate with a slew of practical skills including:
- CX research
- Stakeholder management techniques
- Customer journey mapping
- Customer strategy design
- Customer insights and data storytelling
- CX optimisation strategies and much more!
Explore our Customer Experience course
Customer Experience, online, 12 weeks, part-time (Elevate)
Improve your career or expand your skillset in a socially connected and highly supported environment.
- Earn an industry-recognised Certificate and a digital credential
- Create a CX strategy to demonstrate your skills
- Start building your CX portfolio
- Gain a broad understanding of CX and the techniques associated
- Scheduled format with set course dates
- Fortnightly live video sessions
- 1:1 mentor support
NO PREREQUISITES
This course is not eligible for student visa applications.
Course duration:
Weeks 1 – 3
- Learn about the core concepts of HCD
- Conduct customer interviews, research & surveys
- Extract insights from data
Weeks 4 – 6
- How to segment your customers
- Explore the role of CX in an organisation
- Create your customer journey map
Weeks 7 – 10
- Develop your own CX strategy
- Learn how to apply design thinking and optimise your customer journey
- Create a CX program rollout plan
- Understand metrics for CX
Download your free course guide
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Receive discounts on future Academy Xi courses
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Our strong industry relationships and a tight-knit community will open doors for you.
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