16 October 2019

6:00 pm to 8:00 pm

Free

Academy Xi, 48 Druitt St, Sydney

Event Description

With a myriad of marketing tools and platforms available, it can be challenging to work out where to focus your efforts for maximum return. As new channels launch and audiences shift, it’s not uncommon for businesses to fall behind the curve, relying on marketing efforts that may have delivered results a year ago, but not today.

So, how do you keep on top of changes in the industry, and effectively leverage channels to capitalise on your market?

Join us as our panel of marketing and growth hacking experts explore trends, techniques and strategies to keep your skills, your campaigns and your business ahead of the competition.

Panelists

Jeff Deutsch

Author of 'Growth Marketing in 2019'

Jeff Deutsch is Marketing Lead APAC for Ansarada, and has been specialising in Growth Marketing since he started in SEO in 2009. After running a 7-figure SaaS company from 2010-15, he led the marketing for 3 funded tech companies, helping them achieve 5x growth year-on-year. Most notably, Jeff grew a $3 billion EdTech marketplace; VIPkid Teacher Partner Supply by 700%, achieving the Forbes #1 worldwide ranking for remote workers in 2018.

Jeff is the author of Growth Marketing in 2019, a book that spun off from his Medium post that held the #1 spot in the marketing category for 4 days. His story in digital marketing went viral in a 2015 blog post titled "Confessions of a Google Spammer," and is now the subject of a movie project by Hollywood producer Timur Bekmambetov called Unsubscribe.

David Quan

Co-founder of Traktion Digital

David is currently the co-founder of Traktion Digital, a growth as a service company focusing on helping specific SMEs become enterprises. In his spare time, he runs a meetup for professionals working in growth teams and mentor in an accelerator. Prior to founding his own company, David led the growth team at Academy Xi, and was an Analyst in Deloitte, CBA and a managed fund for extreme high net-worth families.

Andrew John

Growth Marketing Consultant

Andrew is the founder of Super Mammoth, Growth Marketing Consultancy and Training. He has over seven years experience in the marketing and analytics industry, working for large international corporates, agencies, and most recently startups.

Over the course of his career, Andrew has acquired in-depth knowledge in SEO/SEM, paid social media, retargeting, A/B and multivariate testing, CRO, analytics and finally programming in language technologies. Alongside his technical experience, Andrew has planned and executed multi-million dollar campaign strategies that have helped well-known global businesses enter the Australian market.

Dates and fees

Wednesday

16 October 2019

6:00 pm ~ 8:00 pm

Free

Location

Academy Xi,
48 Druitt St,
Sydney

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