04 July 2019

6:00 pm to 8:00 pm


Academy Xi, 48 Druitt St, Sydney 2000

Event Description

In most companies, you may invariably have come across the role of the Product Manager, sometimes called the “CEO of the product”.

But what does the role of a Product Manager entail?

In an interactive panel session by Academy Xi and AGSM Innovation & Entrepreneurship, we’ll answer questions around what Product Managers do, from a strategic and tactical perspective, as well as how you can position yourself to become an effective Product Manager in the future.

At our panel, Product Management? Please Explain, we’ll explore:

  • Where does a product manager fit in an organisation
  • Product management career pathways
  • Skills and knowledge expected of Product Managers


UNSW Australian Graduate School of Management


Andrea Ho

Growth Product Manager at Atlassian

Andrea Ho is a Growth Product Manager at Atlassian with a background in design and an eye for data. She started out in customer support in a small start up before moving into client education and finding her passion in Product Management. Since then she's worked on API integrations with the ATO and managed online tax products at myob, AI/ML mobile apps and workflow managment tools at Ansarada, before joining the growth team at Atlassian. She's passionate about educating teams to work with a product mindset, and coaching new and aspiring product managers.

Charlotte Jackson

Product Manager at BCG Digital Ventures

Charlotte is a Product Manager at BCG Digital Ventures where she focuses on building new products and businesses.

Originally as a front-end developer, she developed and consulted on several design systems for high-end retailers on behalf of a leading UX consultancy in the UK. More recently her hand turned to SaaS products, working on productivity tools for Atlassian and Ansarada. At Ansarada, she helped transform the design system as well as launch the first integrations and API on their platform. It was during this time that she found herself transitioning into a role in Product Management.

Charlotte has a passion for learning and is grateful to have learnt from some fantastic mentors. For this reason, she also enjoys paying it forward herself by sharing her experiences through writing, public speaking and helping others learn.

Aaron Ho

Payments Product Manager at Tyro

Aaron Ho is a new Payments Product Manager at Tyro, an Australian Fintech bank that serves the commerce needs of Australian SMEs. Having started within Tyro in sales and account management roles, Aaron spent the last few years in Risk before recently taking up an opportunity to combine his rounded payments experience to launch and manage Tyro’s eCommerce product.

Brenda Bvumbe

Senior Product Manager at Commonwealth Bank

Brenda is a Senior Product Manager within Business and Private Banking at Commonwealth Bank, specialising in transaction accounts for businesses. She recently transitioned into product management after having worked in business development and corporate banking sales roles for companies such as CBA, Citi and Amex.

She is passionate about learning and travelling, having recently completed the AGSM Exchange programme at Booth School of Business in Chicago. She is also looking forward to some free time when she finishes her Executive MBA in December!

Shameela Sirdar

Product Lead at Medical Director

Shameela leads a team of Product Managers developing Medical Director’s cloud-based evolution of their market leading GP practice management and clinical software.

Shameela has over 12 years’ experience in product management working throughout the product lifecycle. Prior to joining Medical Director she worked in the UK as a product manager for O2, Carphone Warehouse, Virgin Media & UK Broadband.

Shameela started her career as a Radio Engineer building & optimising mobile phone networks. After completing a stint in strategy at O2 she found her calling after falling into a product management role and has not looked back since.

Dates and fees


04 July 2019

6:00 pm ~ 8:00 pm



Academy Xi,
48 Druitt St,
Sydney 2000

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