18 August 2019

10:00 am to 4:30 pm

$200 AUD

Academy Xi, 48 Druitt Street, Sydney 2000

Bootcamp Description

The bedrock for the survival of a company is its ability to get customers, grow, and scale. By mastering a range of powerful digital tools, individuals and businesses are able to successfully sell a product or service.

The ability to move customers down the end-to-end marketing funnel is vital not only to the traction and scalability of a business but also the achievement of their business objectives. If you’d like to develop the skills and digital growth marketing know-how to lead your team or business to success, then our one-day bootcamp is for you.

On our one-day bootcamp, our industry experts will take you through:

  • An overview of Digital Growth Marketing — its strategies, processes, and what a successful growth engine looks like for your project or business
  • The ability to differentiate between traditional marketing and digital marketing
  • Strategies, tips, and hacks to work towards your North Star Metric and achieve traction
  • A cohesive understanding of a customer at different stages of an optimised growth funnel (AARRR), and how to satisfactorily attract and retain them
  • Search Engine Optimisation (SEO) and paid search
  • Data-driven marketing
  • Google, social (Facebook, Instagram, and Linkedin)
  • Email, viral, and content marketing
  • An understanding of how to optimise your landing pages and website to shape and influence customer decisions and actions
  • Career pathways and opportunities within the valuable and in-demand field of digital growth marketing

 

Ollie De Vries

Digital Growth Strategy and Head of Acquisition Marketing at Web Profits

With 7 years of digital marketing experience and a knack for training, Ollie loves the process of testing, analysing, adjusting strategy, and then passing on the learnings to his peers and industry freshmen. Ollie's background in the film industry and passion for music production brings creativity to an otherwise automated world of
data and analytics.

Dates and fees

Sunday

18 August 2019

10:00 am ~ 4:30 pm

$200 AUD

Location

Academy Xi,
48 Druitt Street,
Sydney 2000

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