23 May 2019

6:00 pm to 8:00 pm


Academy Xi, Level 3, 45 Exhibition st, Melbourne, 3000

Event Description

For many companies, traditional marketing is no longer supporting their growth and land larger business clients. So how you boost your business’ online presence and supercharge your sales?

Enter Account-Based Marketing. Account-Based Marketing (ABM) is a strategic approach to business marketing that focuses on a specific set of accounts. ABM aligns teams to personalise specific needs for their group of clients and tailor to their needs.

In partnership with the Growth Colony, Land Large B2B Deals with Account-Based Marketing, will explore:

  • Why the ROI of inbound marketing is declining and what you can do about it?
  • What is Account-Based Marketing?
  • Different types of Account-Based Marketing?
  • How to design sequences for your campaign
  • An overview of an Account-Based Marketing Stack
Shahin Hoda

Founder of xGrowth

Shahin is the Founder of xGrowth, an agency of experts with years of experience helping B2B businesses increase revenue from their marketing activities. Shahin and his team work with brands like VicRoads, Byte and Village Roadshow, maximising their marketing efforts with great results.

Dates and fees


23 May 2019

6:00 pm ~ 8:00 pm



Academy Xi,
Level 3,
45 Exhibition st,

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