30 October 2018 | 6:00 pm to 8:00 pm
Event details

Are you using the correct marketing mix for your business? 

With so many channels and strategies out there, including Growth and Digital Marketing, how do you determine which type of marketing your business or startup needs?

On average, businesses will spend $16 billion on marketing efforts, and the average consumer is exposed to over 10,000 messages every day. Your role is to cut through the noise, prepare to scale and plan for growth.

At our upcoming FREE event, the expert panel will explore the obvious and not-so-obvious differences between growth and digital marketing so you can determine which role you need for your business or startup. Plus, learn all the skills you need to excel in being a growth or digital marketer.

Here’s what to expect:

  • An exclusive panel of growth and digital marketing experts
  • Real tactics and questions explored by seasoned professionals
  • Growth and digital tools of the trade
Presenters

Arvin Tang

MD of AKÏN

Arvin is the person responsible for strategy and product management at AKÏN. As the lead consultant, he champions brand storytelling, inbound marketing strategies, and innovations. Through AKÏN, he has delivered growth interventions for government bodies, regional enterprises, and global software companies. His entrepreneurial goal is to continually nurture partnerships with like-minded partners and individuals, in order to create and enable a dynamic eco-system in Asia; at present, he spearheads regional offices in Indonesia and Hong Kong.

Aside from his role at AKÏN, Arvin is also an advisor to disruptive biometric start-up GTRIIP, a certified associate of Emergenetics®, an Executive Committee Member of SAFRA Punggol and Singapore Computing Society Youth Council, and volunteers at Quartz Initiative (QZI), a social enterprise based in Singapore that aims to redefine social change by inspiring and enabling tomorrow’s leaders.

Lauren Stephenson

Marketing Director, Nugit

Lauren’s skillset of passionate B2B strategist combined with zen-like patience (from all the yoga) makes for one well-rounded marketer. Lauren started her career at Network Ten Australia as part of their founding digital team. Back then no-one believed that you’d ever consume television content online. How times have changed. Spending the next 7 years in Paris, Lauren created successful marketing strategies for multiple B2B start-ups before moving to London. It’s here she discovered her passion for all things tech, whilst working for a SaaS start-up etz Technologies. Now based in Singapore, Lauren heads up the marketing team at Nugit, helping MNCs, publishers and technology companies understand the business-enhancing power of Data Storytelling. Namaste.

Daniel Milton

Wordsmith for Bebop Asia

Bebop Asia’s resident Wordsmith, Milton is an avid gamer, storyteller, and writer.
You can find him engaging in copywriting and co-authoring the various content types together with the team, and with the clients they work closely with.
He also enjoys afternoon drinks, and naps, being obsessed with a food type for a week at a go, and long walks, all during working hours.
Partners
Dates and fees
Tuesday
30 October
6:00 pm to 8:00 pm

FREE
Location

6th floor,
Hengda Building,
137 Cecil Street,
Singapore 069537

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