18 September 2018 | 12:00 pm to 1:00 pm
Event details

In the modern digital age, our access to data is endless. Data can be an invaluable source of insight for startups and business if used in the correct manner. In light of recent data breaches such as the Facebook-Cambridge Analytica scandal, the introduction of the General Data Protection Regulation (GDRP) is aimed at ensuring businesses collect, store, and use data legally.


So how can you ensure that your company’s use of data is both ethical and legal when it comes to your digital marketing efforts?


At our lunchtime event, Digital Marketing in the Data-Driven Economy, we’ll explore:


  • Responsible data collection and how to correctly use it
  • The four pillars of ethical data collection
  • How to ensure your analytics tools are GDPR compliant;
  • How to protect customers data

Demetrio Zema

Founder of Law Squared

Demetrio is the Founder and Director of Law Squared, a specialised commercial law and litigation firm focussed on working with entrepreneurs and startups. Since its launch in March 2016, Law Squared has offices in Melbourne, Sydney, and Brisbane with a team of 17.

An accomplished entrepreneur and lawyer having worked with many corporates, SMEs, entrepreneurs and ASX listed companies, Demetrio is focused on achieving outcomes and success for his clients. Named “Australia’s most innovative law firm”, Law Squared takes an entrepreneurial approach to the provision of legal services, by offering a model of partnering with its clients as risk advisers to protect them against future risk and to partner with them to advance their business.

Dates and fees
18 September
12:00 pm to 1:00 pm


Academy Xi,
Level 3,
45 Exhibition St,
Melbourne VIC 3000

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